ASO EBI IN NIGERIA SOCIETY

Aso ebi in Nigerian society
From the mid 1960s to the late 1970s, imported
lace and george were incorporated into Nigerian fabrics and they became popular items used for Aso ebi. Increased demand for handcrafted traditional dresses such as Agbada led to a resurgence of tailors and fashion designers specialized in making native attires. The tailors strived to meet the increasing demand and designs of uniform dressing, sometimes with the aid of the fashion pages of magazines to make style choices. The rise of Aso ebi also coincided with an intense market of fashion and lifestyles magazines in Lagos whereby tailors look at designs for inspiration and their patrons buy the magazines to see whether they or their friends are pictured in it.
Aso ebi in recent times has become a city phenomenon that has diffused to other West African cultures. [2] Dealers of imported and local textile materials have also benefited from the boom in demand for uniform dressing. Some textile dealers offer consultation services and bulk rates for the choice and cost of the dress and fabrics. While the price of fabrics in sewing the traditional attire is affordable, the aso ebi practice is still sometimes used as an identification with affluence, some wear expensive embroidery and extra layers of cloth, whereas others, who could not afford a whole outfit, added only matching tops and head coverings.